New Front of Jersey Sponsor
International, environmental non-profit organisation EarthX has signed their first-ever sports sponsorship deal, committing as Principal Partner to Super Rugby team, Moana Pasifika and is the new front of jersey sponsor in 2022.
The partnership represents a unique alignment – both EarthX and Moana Pasifika work hard to connect communities and to inspire people to action and the focus on a sustainable future is the perfect fit for Moana Pasifika as they enter into the international arena of Super Rugby.
EarthX encompasses Earthx2022, one of the world’s largest green gathering to celebrate Earth Day, EarthX Film Festival, and the newly launched EarthxTV, all focused on inspiring and informing people to take action towards a more sustainable future. Founded by Trammell S. Crow, who holds dual US and NZ citizenship, EarthX assembles and connects citizens, educators, students, businesses, non-profits, and global leaders to explore sustainable solutions for today’s most pressing challenges. In 2019, EarthX Expo drew more than 177,000 attendees and over 2,000 environmental leaders. In 2020, when Covid forced the event into virtual mode, it drew more than 570,000 live-stream views. This year, Earthx2022 will return as an in-person event at the Kay Bailey Hutchison Convention Center in Dallas, Texas during April 20-24.
Moana Pasifika Trust chair Savae Sir Michael Jones says of the newly forged partnership “This is an exciting partnership for Moana Pasifika, EarthX are globally recognised for their environmental leadership and in championing sustainability and a better future, which align perfectly with our own values in this regard, particularly in protecting the Moana and building youth and communities. This is significant milestone for Moana Pasifika with huge potential to grow and do great things together…as our Principal Partner this is a perfect fit and we couldn’t be more delighted.”
Moana Pasifika’s CEO Pelenato Sakalia is delighted to welcome EarthX to the Moana Pasifika family and as their new front of jersey 2022 partner.
“We are excited and honoured to have EarthX as Principal Partner and front of jersey sponsor. Our debut match this Friday will be that much more significant with the EarthX worn proudly on the front of our jerseys. The fact that Moana Pasifika, a non-profit organisation, has formed a partnership with an environmental global non-profit organisation makes this special and unique in sports and we are very proud,” says Sakalia.
“Moana Pasifika through the platform of sport and rugby looks to improve opportunities for Pasifika both on and off the sports field, and EarthX through their phenomenal global platforms are at the frontline bringing meaningful environmental solutions and sustainable change on the planet and to helping our vulnerable Island nations transition to renewable energy in the face of climate change.” says Sakalia.
“Sport unifies, inspires, and contributes to the well-being, hopes and aspirations of communities and nations. Moana Pasifika’s commitment to being champion for change, aligns with our own mission to create positive change and we look forward to the partnership and opportunity to come together and deepen our connections with the Pacific and Kiwi communities. The partnership is a first step in what we hope is a broader relationship encompassing our work around the globe,” said Michael Fletcher, CEO of EarthX.
The partnership also involves branding, content, and promotional opportunities at all Moana Pasifika games home and away.See all news